Published On: Tue, Sep 19th, 2017

ACL Cables Master’s Brands Summit

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ACL Cables PLC, Sri Lanka’s number one cable manufacturer, was able to win the Master Brands Quality Brand of the Year 2017. Minister of Education Akila Viraj Kariyawasam graced the occasion as the Chief Guest and the accolade was based on ACL Cables’s exceptional brand value and state-of-the-art cable supplier.

Master Master Rankings are awarded to the top level brands in each business category and are valued to position the market in the market place. Once this quality assessment is awarded to one brand, all the other branding brands will be removed from the section. In the choice of Master Brand, a rating survey is conducted on all the brands in that category. It addresses the criteria of brand leadership, brand equity, brand breakup, longevity, reputation, customer loyalty and overall market acceptance. Speaking about the new quality assessment, ACL Cables Managing Director Suren Madanayake said, “We are honored to be honored as the number one cable brand in the market. We are remembered for our award-winning appreciation by our customers, sales representatives and distributors as well as the support of project customers. “As ACL Cables, we have always maintained a positive attitude towards our brand in our customers.

Quality is the basis of our development of our brand and inventions. Madanayake said further.

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ACL Cables Master’s Brands Summit