Published On: Wed, Sep 13th, 2017

ODEL launches ‘Botanica’ fashion line-up with the beauty of the environment

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ODEL has unveiled a collection of colorful designs by styling the natural beauty around the world.

Designed by the best fashion designers in the world, Balmain, Gucci, Valentino, Prada, Elie Saab and Jason Wu, the collection has been designated as ‘Botanica’. According to the theme, ODEL Fashion is now very beautiful. Crepe, matte satin silk, tweed, organza, chiffon, fennel, georgette and corduroy have been used to create this fashion.

This collection has been styled with the theme “Flowers, Vegetable Landscape, Insects, and Other Animals”, adding value to its beauty. Khaki green, orange, brown, gray, dark blue, white, beige and other earth colors have been selected for the collection. ODEL has introduced a collection of fancy prints, insects and blossoms to suit this collection of entries, making it more favored by fashion lovers.

“This Botanica fashion collection demonstrates the efforts of the global fashion industry to enhance the beauty of the environment with its creations,” commenting on the fashion giant, Desily Karunarathne, Group Director – Marketing of Softlogic Holdings, ODEL said today. “We are also considering ODEL as a fashion brand in a sustainable era. This Botanica fashion collection is a good example of green fashioning, sustainability and environmental security. ‘

ODEL summer collections from ODEL fashion stores all over the country can be purchased from all sorts of men and women of the ODEL fashion range, and can be bought from the ODEL by wearing shoes, bags and other fashion accessories.

The ODEL fashions network is located at Alexandra Place, Colombo. Majestic City, Crescat, Nugegoda, Kohuwala, Thalawathugoda, Mount Lavinia, Moratuwa, Panadura, Battaramulla, Wattala, Ja-Ela (K-Zone), Kiribathgoda, ODEL Home, Shops at Shops Center and Colombo Hospital, Crescat, Bentota Centara Islands Resort and Spa, Galle Fort, Kandy ODEL operates a network of ‘Luv SL’ outlets located at Queen’s Hotel, Negombo, Pinnawala and Bandaranaike International Airports.

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ODEL launches ‘Botanica’ fashion line-up with the beauty of the environment